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Carotid


The 2007 advertisement titled "Carotid", aims to educate smokers on how smoking can lead to stroke. The campaign, set in a hospital operating theatre, was the third instalment for Victoria in a series of advertisements developed around the introduction of graphic health warnings to cigarette packs in March 2006.

Real life stories

3 Months and Going Strong

After many years as a smoker and after several attempts of having tried to stop, I think I have done it. Initially I was using the combined therapy, patches and lozenges, but now I am only using...

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