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Carotid


The 2007 advertisement titled "Carotid", aims to educate smokers on how smoking can lead to stroke. The campaign, set in a hospital operating theatre, was the third instalment for Victoria in a series of advertisements developed around the introduction of graphic health warnings to cigarette packs in March 2006.

Real life stories

Day 3 of quit

I found quitting is really difficult, but also felt the benefits about quitting after first 24 hrs quit. I can easily work out for a longer time than I used to with cigs. However, I took a cig at...

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