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Carotid


The 2007 advertisement titled "Carotid", aims to educate smokers on how smoking can lead to stroke. The campaign, set in a hospital operating theatre, was the third instalment for Victoria in a series of advertisements developed around the introduction of graphic health warnings to cigarette packs in March 2006.

Real life stories

My journey

Just had my last smoke. Figured now was as good as any time to quit as I haven't got any money until Tuesday, so I figure that will actually be my hardest day.

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