Quit Victoria - Main Menu Quitline Logo

Carotid


The 2007 advertisement titled "Carotid", aims to educate smokers on how smoking can lead to stroke. The campaign, set in a hospital operating theatre, was the third instalment for Victoria in a series of advertisements developed around the introduction of graphic health warnings to cigarette packs in March 2006.

Real life stories

Finally success

I have smoked since the age of ten and have had numerous attempts to quit, always failing.

I felt that eating and sleeping were a rude interruption of my smoking time. I only mixed with...

Read more of this story ›