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Carotid


The 2007 advertisement titled "Carotid", aims to educate smokers on how smoking can lead to stroke. The campaign, set in a hospital operating theatre, was the third instalment for Victoria in a series of advertisements developed around the introduction of graphic health warnings to cigarette packs in March 2006.

Real life stories

What worked for me

After 20 years and many failed attempts to quit I've finally cracked it. I have to note here how I did it in case it helps anyone. Mainly it was noticing the 'want a fag' feeling early,...

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