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A 2003 Quit advertisement titled "Jack" aims to encourage men to consider their smoking and call the Quitline for help and advice on how to quit.

Real life stories

My last gasp

I was 49,a very heavy smoker, 50 to 70 cigs a day. I stopped immediately one day - yes, just like that!

How did I stop and what was the brilliant cure that did it, FEAR! I just got out of...

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