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Echo 3: Quitting is hard...but you're not alone

The 2007 advertisement titled "Echo 3 (Quitting is hard...but you're not alone)" produced by the Cancer Institute NSW, encourages smokers to put quitting on 'today's agenda' by tackling the excuses for delaying quitting. The key message of the series: Quitting is hard...but you're not alone. The television commercials remind smokers that help to quit smoking is just a phone call way to the Quitline 13 7848.

Real life stories

Finally I know I can beat nicotine

I started smoking at 14 and now am 53. I have stopped once for nine months, which is my longest time quit yet.

I am very lucky that through all those 39 years of smoking 20 a day, I have...

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