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Voice within


The 2007 campaign titled Voice Within produced by the Cancer Institute NSW, focuses on the graphic health warning "smoking doubles your risk of stroke". The commercial demonstrates that smoking doesn't always kill but can result in reduced quality of life for a smoker and their family.

Download a background brief about stroke [148 kb PDF]

Real life stories

Too scared to travel

I started smoking when I was 16. Cigarettes were very accessible as a majority of my family were heavy smokers. They were such heavy smokers that they wouldn't notice if I’d sneak a...

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