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Voice within


The 2007 campaign titled Voice Within produced by the Cancer Institute NSW, focuses on the graphic health warning "smoking doubles your risk of stroke". The commercial demonstrates that smoking doesn't always kill but can result in reduced quality of life for a smoker and their family.

Download a background brief about stroke [148 kb PDF]

Real life stories

You can do it too!

I started smoking at 14 and finally gave up 5 months ago aged 58.

I was quite a heavy smoker and used patches for the first two weeks, then just went cold turkey and sucked lollypops...

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