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Voice within

The 2007 campaign titled Voice Within produced by the Cancer Institute NSW, focuses on the graphic health warning "smoking doubles your risk of stroke". The commercial demonstrates that smoking doesn't always kill but can result in reduced quality of life for a smoker and their family.

Download a background brief about stroke [148 kb PDF]

Real life stories

My Journey

I had been smoking since the age of 14 and I am now 54. I decided to quit smoking for good 4 and a half weeks ago because of the fact that I can't afford to buy them anymore.

I went to my...

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