Quit Victoria - Main Menu Quitline Logo Request a call back

Mick Roberts Campaign


The campaign titled ‘Mick’ has been produced by Quit Victoria and features Mick Roberts, a 49 year old man from Geelong who suffers from COPD, commonly known as emphysema.

In a series of ads, Mick speaks directly to camera about himself and his smoking-caused illness, the effects emphysema has had on him and the effects it’s had on his family.



For more on Mick's story visit http://smokingtakeslives.org.au/


Real life stories

A Mind Made Up!

I started smoking around the age of 10 years and became a regular smoker at age 14.

I think what I wanted was to "act" like the grown-ups in my life who modelled smoking and drinking. I was...

Read more of this story ›