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Parents

 


The Parents campaign first launched in 2001, encourages parents to consider the influence their smoking has on others - especially loved ones. The advertisement uses emotion to encourage parents to think about their smoking and consider quitting.

Real life stories

Best decision

I was an addict from 16 to 46 and I was sick and tired of the addiction, plus cost.I gave up after 3 weeks on champix, which worked, but did my head in. I went to a hypnotherapist and after one...

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