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Parents

 


The Parents campaign first launched in 2001, encourages parents to consider the influence their smoking has on others - especially loved ones. The advertisement uses emotion to encourage parents to think about their smoking and consider quitting.

Real life stories

You can do it too!

I started smoking at 14 and finally gave up 5 months ago aged 58.

I was quite a heavy smoker and used patches for the first two weeks, then just went cold turkey and sucked lollypops...

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