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Parents

 


The Parents campaign first launched in 2001, encourages parents to consider the influence their smoking has on others - especially loved ones. The advertisement uses emotion to encourage parents to think about their smoking and consider quitting.

Real life stories

Giving up

I started smoking as a 10 year old many moons ago. I always intended to give up, it but was always next week or the week after. I have had health problems over a few weeks and had a heart attack 6...

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