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Parents - 10 year Campaign

The Parents campaign first launched in 2001, encourages parents to consider the influence their smoking has on others - especially loved ones.

Since this campaign first aired many Victorians have quit smoking, however there are still too many dying of smoking-caused disease. By bringing back this campaign, we hope we can remind smokers of what they potentially miss out on if they continue to smoke.

The campaign will air from Sept 18 - Oct 15 in metro and regional Victoria.

 

 

 

Quit brings back iconic ‘Parents' campaign for Father's Day

 
 
 
 

Real life stories

I thought it was lung cancer

I'm 36 and smoked on and off for about 12 years since I was 16. When my marriage started failing in 2010, I went back to the ciggies. A few weeks ago, I started feeling really short of...

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