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Quit Victoria's latest advertising campaign depicts powerfully the personal and emotional impact that smoking-caused illnesses have on the lives of smokers' families, particularly their children. The campaign targeting parents who smoke, aims to encourage smokers to consider the potential impact of their loss on their children and use this as motivation to quit now.

The campaign will air in metro and regional Victoria from Sunday July 5th to Saturday July 25.

 

Real life stories

Never thought I could, then I did

I began smoking at the age of 13, I tried many many times to give up smoking, but always resumed.

At 61, after trying for the gazumpth time, I finally succeeded. That was 9 years ago, and...

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