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Quit Victoria's latest advertising campaign depicts powerfully the personal and emotional impact that smoking-caused illnesses have on the lives of smokers' families, particularly their children. The campaign targeting parents who smoke, aims to encourage smokers to consider the potential impact of their loss on their children and use this as motivation to quit now.

The campaign will air in metro and regional Victoria from Sunday July 5th to Saturday July 25.


Real life stories

Still feel like a smoker

I'm 44 years old and have been smoking for 19 years. I'd smoke on average 30 cigarettes a day and for 19 years I had not gone one day without a cigarette. My children are 12 and 10 and never knew...

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