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National Tobacco Campaign remakes



Quit's latest campaign, produced by The Cancer Institute NSW is a revised version of the highly successful National Tobacco Campaign, which was developed as part of a Commonwealth state and territory health initiative in 1997. The updated National Tobacco Campaign makes a stronger connection between the smoking-caused diseases and the graphic health warnings on cigarette packs.

In addition to the updated National Tobacco Campaign, a series of 15-second television commercials have also been developed to communicate the immediate health benefits of quitting; with the theme Every day without cigarettes is doing you good.

Real life stories

Eight days down - the rest of my life to go.

After returning to aerobics (a 'senior class'I was horrified to find myself fighting to regain my breath during the short breaks in the routines. While I knew I was unfit, the thought of 30 years...

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