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National Tobacco Campaign remakes

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Quit's latest campaign, produced by The Cancer Institute NSW is a revised version of the highly successful National Tobacco Campaign, which was developed as part of a Commonwealth state and territory health initiative in 1997. The updated National Tobacco Campaign makes a stronger connection between the smoking-caused diseases and the graphic health warnings on cigarette packs.

In addition to the updated National Tobacco Campaign, a series of 15-second television commercials have also been developed to communicate the immediate health benefits of quitting; with the theme Every day without cigarettes is doing you good.

Real life stories

My so-called mates

I was a very heavy smoker from when I was 14. 40-a-day minimum (more if I was drinking) until I was 43.

I loved them. They were my mates. We did everything together. The ciggies were with...

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