Quit Victoria - Main Menu Quitline Logo Request a call back

National Tobacco Campaign remakes

Tar 

Artery


Quit's latest campaign, produced by The Cancer Institute NSW is a revised version of the highly successful National Tobacco Campaign, which was developed as part of a Commonwealth state and territory health initiative in 1997. The updated National Tobacco Campaign makes a stronger connection between the smoking-caused diseases and the graphic health warnings on cigarette packs.

In addition to the updated National Tobacco Campaign, a series of 15-second television commercials have also been developed to communicate the immediate health benefits of quitting; with the theme Every day without cigarettes is doing you good.

Real life stories

I was hopelessly addicted but never stopped trying to quit

I started smoking age 14. Mostly this was an experimental stage. I wanted to be liked and thought of as "cool". Little did I know how uncool slowly killing myself with smoking would turn out to...

Read more of this story ›