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National Tobacco Campaign remakes



Quit's latest campaign, produced by The Cancer Institute NSW is a revised version of the highly successful National Tobacco Campaign, which was developed as part of a Commonwealth state and territory health initiative in 1997. The updated National Tobacco Campaign makes a stronger connection between the smoking-caused diseases and the graphic health warnings on cigarette packs.

In addition to the updated National Tobacco Campaign, a series of 15-second television commercials have also been developed to communicate the immediate health benefits of quitting; with the theme Every day without cigarettes is doing you good.

Real life stories

My journey

I gave up smoking 6 weeks ago and I am happy that I did! I am proud of myself too, as I had been smoking for 42 years. I am 59 years old now, so it's been a long time. I still don't feel the...

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