National Tobacco Campaign remakes
Campaign: Artery, Artery, National Tobacco Campaign remakes, Tar
Tar
Artery
Quit's latest campaign, produced by The Cancer Institute NSW is a revised version of the highly successful National Tobacco Campaign, which was developed as part of a Commonwealth state and territory health initiative in 1997. The updated National Tobacco Campaign makes a stronger connection between the smoking-caused diseases and the graphic health warnings on cigarette packs.
In addition to the updated National Tobacco Campaign, a series of 15-second television commercials have also been developed to communicate the immediate health benefits of quitting; with the theme Every day without cigarettes is doing you good.