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Policy & advocacy

Plain packaging

Plain packaging means that tobacco products must be stripped of all brand colouring, logos and decoration and must all be in the same colour and style of packaging.
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Smoke infiltration in residential settings

Download our information sheet 'Dealing with smoke infiltration in your home'.
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The way in which tobacco products are displayed in retail stores influences smoking rates and promotes smoking as a normal everyday behaviour.
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Tax increases on tobacco products are the single most effective means available to governments to reduce tobacco consumption, increase attempts to quit and reduce smoking rates, particularly among younger people who smoke.
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Advertising & promotion

Since the 1980s Australia has been a pioneer in the control of tobacco advertising and promotion and today almost all forms of tobacco advertising are prohibited.
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Illicit tobacco

Illicit tobacco can be defined as ‘any tobacco on which legally required duties and taxes have not been paid’.
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International tobacco control

Australia has long been recognised as a leader in tobacco control.
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Target 2025

Quit Victoria believe it’s possible to reduce the daily smoking prevalence to 5% by 2025.
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